In this section we’ll take a look at what you should do to get your web site recognised by search engines. However, bear in mind that the goal of a good web page is quality. You should not be writing your articles for search engines but for people. If you care about what you’re saying and care about your audience then this will be far superior to someone just trying to make a fast buck.
META tags
A category of HTML tags that you can add to the HEAD section of your web pages are META tags. META is short for METADATA, which means information about the data on your web page. An example is this:
<META NAME=”description” CONTENT=”Widgets for all occasions.”>
This META tag has the attributes NAME and CONTENT. The NAME attribute can take a lot of values, but it is used in conjunction with the CONTENT attribute. In the example above, the CONTENT is describing what the web page is about. Because the CONTENT is a description of the page, the NAME value is “description”.
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